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Category: Business

Presented by Agency Revolution, the Connected Insurance Podcast provides weekly opportunities for listeners to dive deep into the trends affecting insurance agents and brokers today and to gain proven strategies and tactics for agency growth. Our hosts facilitate thoughtful panels and 1:1 conversations with a variety of prominent thought leaders, with a focus on how to streamline and drive operational efficiency for your independent agency through the intelligent use of technology.

Thought Leadership: 9 Steps to Stand Out

September 15, 2021

The internet gave everyone a megaphone. Every business is a communications business, and the airwaves are full of noise, clamor, and confusion. How can your agency stand out from the crowd? To be the one your market listens to, respects, and follows? Michael Jans shares his journey for finding the answer with thought leadership marketing.

Listen now to hear Michael share:

  • The 4 building blocks of thought leadership marketing
  • A step-by-step method to earn the attention that becomes long-term loyalty
  • Why thought leadership marketing generates high-quality leads and earns maximum customer lifetime value

If marketing with integrity and authority, and becoming the obvious choice in your market is important to you, don’t miss this special episode of the Connected Insurance Podcast.